Legal

Privacy Policy

Last Updated: May 1, 2026

ForPatio ("ForPatio," "we," "us," or "our") — a brand of My New Stores, Inc., an Illinois corporation — takes your privacy seriously. This Privacy Policy explains what information we collect when you visit ForPatio.com (the "Site"), why we collect it, how we use it, who we share it with, and what choices you have. We've written it in plain English wherever possible.

This Policy applies to the Site only. It does not cover sites we don't own or operate — including manufacturer brand pages, payment processors, social media platforms, and finance partners (such as Affirm) we may link to or integrate with.

Your use of the Site signals your acceptance of this Policy. We may update it from time to time; we'll signal material updates by changing the "Last Updated" date above and, where appropriate, posting a banner on the Site or notifying registered customers by email. Questions? Email us anytime at privacy@forpatio.com.

1. What "Personal Data" Means

In this Policy, "Personal Data" means information that identifies you or could reasonably be linked to you — for example, your name, email address, shipping address, phone number, payment information, or device identifier. We treat any data that's tied to one of those identifiers as Personal Data while it remains linked.

2. Information We Collect

2.1 Information You Give Us

• Contact identifiers: name, shipping & billing address, country, phone number, email address, and (if you create an account) a username and password.
• Payment information: credit-card number, expiration, and security code; or details for an alternative payment method (PayPal, Apple Pay, Google Pay, Affirm, etc.). Card numbers are transmitted securely to our payment processor and are not stored on our servers in plain text.
• Order & transaction history: items you've purchased, dates, amounts, returns, customizations, and ship-to addresses.
• Account preferences: wish-list items, saved addresses, product reviews, design questions, marketing preferences, swatch requests, and survey responses.
• Communications: emails, chat transcripts, recorded or transcribed phone calls (where lawful), and SMS messages you exchange with our team.

2.2 Information Collected Automatically

• Device & usage data: IP address, approximate geolocation (derived from IP), browser type and version, operating system, screen size, language preference, the pages you view, the links you click, the products you browse, time stamps, and how you arrived at the Site (referring URL or campaign).
• Cookies and similar technologies: small files stored in your browser, plus pixels, web beacons, and SDK identifiers. These help us keep you signed in, remember your cart, measure performance, and personalize what you see (see Section 5).

2.3 Information from Third Parties

• Analytics & marketing partners (e.g., Google Analytics, Meta) provide aggregate insights about how visitors find and use the Site.
• Advertising networks may share whether their campaigns drove visits or conversions.
• Payment processors verify your payment details and help us prevent fraud.
• Identity-verification & address-validation services help us ship to the right place and reduce fraud loss.
• Manufacturers and brand partners share order-status updates (lead times, ship dates, tracking) when you purchase their products.

SMS consent is never shared with third parties for marketing. Phone numbers and text-message opt-ins stay with us and our SMS service provider for the purpose of delivering the messages you've asked for.

3. How We Use Your Information

3.1 To run the Site and fulfill your orders

• Create and manage your account; verify your identity at sign-in.
• Process orders, payments, and refunds; calculate sales tax; book freight delivery.
• Send order confirmations, shipping updates, delivery scheduling, and similar transactional messages.
• Coordinate manufacturer special orders, custom upholstery, swatch fulfillment, and warranty claims.
• Provide customer support, answer questions, and resolve issues.

3.2 To improve our products and your experience

• Analyze how visitors use the Site so we can fix bugs, simplify navigation, and prioritize new features.
• Personalize what you see — for example, surfacing brands or collections similar to ones you've browsed.
• Test design changes (A/B testing) on small groups of visitors.
• Develop new products, services, and tools (such as room visualizers).

3.3 To communicate with you (with your permission)

• Send marketing emails, SMS, or postal mail about new collections, sales, design tips, and exclusive offers — only if you've opted in.
• Run promotions, contests, and surveys you choose to enter.
• Tailor our advertising on third-party platforms so it's more relevant to you (and less wasteful for us).

3.4 To meet our legal and security obligations

• Detect, investigate, and prevent fraud, abuse, security incidents, and violations of our Terms of Use.
• Enforce our agreements and protect our rights, property, and the safety of our customers and team.
• Comply with applicable laws, regulations, court orders, and lawful government requests.
• Carry out business transactions such as audits, mergers, financings, or sales of assets (see Section 6).

4. Legal Bases (for visitors in the EU/UK, where applicable)

Where required by law, we rely on one or more of these legal bases to process your Personal Data: (a) contract — to fulfill your orders and provide the services you request; (b) legitimate interests — running and improving our business, securing the Site, and (where permitted) marketing similar products to existing customers; (c) consent — for marketing emails, SMS, and most cookies (you can withdraw consent at any time); and (d) legal obligation — to keep tax, accounting, and regulatory records.

5. Cookies, Pixels & Similar Technologies

We and our service providers use cookies and similar technologies to keep the Site running and to help us understand how it's being used. The cookies we use fall into a few groups:

• Strictly necessary — required for the Site to work (e.g., remembering what's in your cart, keeping you signed in, load balancing). These cannot be turned off.
• Performance & analytics — help us count visits, find broken pages, and measure marketing effectiveness.
• Functional — remember your preferences (such as your saved zip code for shipping estimates).
• Advertising — let us and our partners show you relevant ads on other sites and measure their performance.

Your controls. Most browsers let you block or delete cookies through their settings. You can also opt out of personalized advertising through industry tools such as the DAA Consumer Choice page and the NAI opt-out tool, or by using the global "Do Not Track" or Global Privacy Control signal in supported browsers. Blocking some cookies may break parts of the Site (cart, checkout, and saved preferences in particular).

6. How We Share Your Information

We do not sell your Personal Data for money. We share it only as needed to run our business, in the following ways:

• Service providers. Vendors that help us operate the Site, fulfill orders, process payments, ship freight, send email and SMS, run analytics, host live chat, and provide customer support. They receive only what they need to do their job and are contractually required to protect your information.
• Manufacturers & brand partners. We pass along the information needed to manufacture, customize, and deliver your order (your name, ship-to address, item details, and contact phone number).
• Finance partners. If you choose financing at checkout (e.g., Affirm), the finance provider receives the details it needs to evaluate and service your loan.
• Legal & safety. We may disclose information to law enforcement, regulators, courts, or other parties when we believe it is required by law, necessary to enforce our Terms, or appropriate to protect our rights, property, or safety (or yours).
• Corporate transactions. If we're involved in a merger, acquisition, financing, restructuring, sale of assets, or bankruptcy, your information may be transferred to the successor organization. We'll tell you about any change in ownership or use of your Personal Data, and we'll honor any commitments we made in this Policy.

What we don't share for marketing: SMS opt-ins, phone numbers, and the contents of customer-service conversations are not shared with advertisers, data brokers, or third-party marketers.

7. Marketing Choices & Opting Out

• Email. We only send marketing email if you've opted in. Every marketing email contains an "Unsubscribe" link at the bottom — one click and you're out. We will still send service messages (order confirmations, shipping updates, account notices) to keep your purchase on track.
• SMS. Reply STOP to any text from us to opt out, or HELP for assistance. You may receive one final confirmation message after opting out.
• Postal mail. Email privacy@forpatio.com with "Remove from Postal List" in the subject and we'll take you off our mailing list.
• Personalized ads. Use the industry opt-out tools linked in Section 5.

8. Choosing Not to Share Personal Data

You're never required to provide Personal Data to browse the Site, but some features won't work without it — for example, you can't place an order without a shipping address, can't get personalized order updates without an email address, and can't open a financing application without the information the lender requires. If you choose not to provide information that's necessary to fulfill an order, we may need to cancel that order; we'll let you know if so.

9. Children's Privacy

The Site is intended for adults who can enter into a contract. We do not knowingly collect Personal Data from anyone under 16. If you believe a child has provided us with Personal Data, please email privacy@forpatio.com and we will delete it from our records as required by applicable law.

10. Data Retention

We keep Personal Data only as long as we need it for the purposes described in this Policy — typically the life of your account plus the period required by tax, accounting, warranty, and product- safety laws (generally up to seven years for transactional records). Customer-service correspondence is kept long enough to respond to follow-up questions and to defend against potential disputes. We securely delete or anonymize information when it's no longer needed.

11. Security

We use industry-standard physical, technical, and administrative safeguards to protect Personal Data — including encrypted transmission (TLS) for checkout, restricted internal access, and routine security reviews. No system on the public internet is 100% secure, however; we cannot guarantee absolute security, and you transmit information at your own risk. If you believe your account has been compromised, contact us immediately at privacy@forpatio.com.

12. International Visitors

The Site is operated from the United States and is intended for U.S. customers. If you visit from outside the U.S., your information will be transferred to and processed in the U.S., where data-protection laws may differ from those in your country. By using the Site, you consent to that transfer.

13. Your Privacy Rights

Depending on where you live, you may have some or all of the following rights with respect to the Personal Data we hold about you:

• Access — request a copy of your Personal Data.
• Correction — ask us to fix data that is inaccurate or incomplete.
• Deletion — ask us to delete your Personal Data, subject to legal exceptions.
• Portability — receive a copy in a portable format.
• Restriction or objection — ask us to limit certain uses, including direct marketing.
• Withdrawal of consent — withdraw consent for any processing that relies on it.
• Non-discrimination — we won't discriminate against you for exercising these rights.

To exercise any of these rights, email privacy@forpatio.com from the address associated with your account, or call 1-800-555-1234. We will verify your identity (typically by confirming details only the account holder would know) before responding, and we'll respond within the timeframe required by applicable law (generally 30–45 days). You may use an authorized agent — we may require written proof of authorization. There is no fee unless your request is excessive or repetitive.

14. Notice for California Residents (CCPA / CPRA)

This section supplements the rest of the Policy and applies to California residents.

14.1 Categories of Personal Information We've Collected (last 12 months)

• Identifiers — name, address, email, phone, IP address, account credentials. Sources: you, identity-verification services. Purposes: account creation, order fulfillment, communications. Shared with: service providers, manufacturers, finance and shipping partners.
• Customer records — payment information (billing address, last four digits of card, transaction tokens). Sources: you, payment processors. Purposes: processing payments, fraud prevention. Shared with: payment processors, fraud-prevention vendors.
• Commercial information — products purchased, product preferences, swatch requests, return history. Sources: you, our ordering systems. Purposes: fulfilling orders, recommending products, accounting. Shared with: service providers, manufacturers.
• Internet/network activity — pages viewed, clickstream, referring URL, device identifiers. Sources: cookies, analytics providers. Purposes: Site operation, analytics, personalization, advertising. Shared with: analytics & advertising service providers.
• Geolocation — approximate location derived from IP address (city/region only). Sources: cookies and analytics providers. Purposes: shipping availability, sales-tax estimation, fraud prevention. Shared with: service providers.
• Inferences — product/style preferences inferred from browsing. Sources: analytics, you. Purposes: personalization, marketing. Shared with: service providers.

We do not knowingly collect Social Security numbers, driver's-license numbers, financial-account numbers, biometric data, health information, racial/ethnic origin, religious beliefs, union membership, sexual orientation, or precise geolocation. We do not sell Personal Information for money. We do not knowingly sell or share the Personal Information of consumers under 16.

14.2 "Sharing" for Cross-Context Behavioral Advertising

Under the CPRA, the use of certain advertising cookies and pixels may be considered "sharing" of Personal Information. California residents have the right to opt out of this. To do so, click any "Your Privacy Choices" link on the Site, send a Global Privacy Control signal in your browser, or email privacy@forpatio.com.

14.3 Your CCPA / CPRA Rights

California residents have the rights to know, access, delete, correct, and limit the use of sensitive personal information, plus the right to opt out of "sale" or "sharing" and the right not to be discriminated against for exercising any of these rights. To exercise them, follow the process in Section 13. We'll verify your identity before acting.

14.4 "Shine the Light"

California Civil Code Section 1798.83 ("Shine the Light") permits California residents to request a notice describing what categories of Personal Information we shared with third parties for their direct- marketing purposes during the preceding calendar year. We do not share Personal Information with third parties for their direct marketing. To request this notice, email privacy@forpatio.com.

15. Notice for Other U.S. State Residents

If you are a resident of Colorado, Connecticut, Virginia, Utah, Texas, Oregon, Montana, or another U.S. state with a comprehensive privacy law, you may have rights similar to those described in Section 13 above (access, correction, deletion, portability, opt-out of targeted advertising or "sale," and non-discrimination). To exercise them, contact us at privacy@forpatio.com. State laws may also provide for an appeal process if we deny your request — we'll explain how to appeal in our response.

16. Changes to This Policy

We will post any updates to this Policy on this page and revise the "Last Updated" date at the top. If a change is material, we'll do more than that — for example, we may post a banner on the Site or send a notice to registered customers. We encourage you to review this Policy periodically.

17. Contact Us

Questions, requests, or concerns about this Privacy Policy or your Personal Data?

ForPatio Privacy Office — My New Stores, Inc.
Email: privacy@forpatio.com
General support: support@forpatio.com
Phone: 1-800-555-1234
Mon–Fri, 8:00 a.m.–6:00 p.m. ET
Postal: My New Stores, Inc., Attn: Privacy Office, 8000 S Madison St, Burr Ridge, IL 60527, USA

Thank you for trusting ForPatio with your details. We collect what we need, protect what we collect, and never sell your information for a quick buck.